Vera Ilnyckyj, B.Comm, MBA

I'm a coach because I want to provide support for people to gain clarity about what’s important in their life, to connect with their purpose, and to take action to live a genuine, fulfilled and positive life. I want to provide an opportunity for people to determine action steps that will propel them to greater work, deeper life satisfaction, and true connection with their best self.

Momentum means that we are moving forward with positive, purposeful, and focused energy.  


My career spans 24 years, primarily in the marketing field where I have been fortunate to be involved in all aspects of marketing including strategic planning, branding, advertising, communications, social media, and brand stewardship. I have worked in the real estate development, non-profit, shopping centre management, post-secondary, government and architecture industries. Currently, I lead the marketing department at S2 Architecture.

In 2011 I started my own marketing consulting company and have worked with a variety of clients providing marketing services ranging from writing strategic marketing plans to leading marketing campaigns. In December 2016 I graduated with my Certified Professional Coaching designation from International Coach Academy.

My favourite element about all my jobs has been creating relationships with people that help make projects successful. I wholeheartedly believe that the only way to be successful is to surround ourselves with people who are all pulling towards the same goal. Indeed, it has been my experience that when people are working towards a common goal, a vastly higher level of amazing ideas are imagined and accomplished, generating outcomes that exceed original expectations.

A personal challenge throughout my career has been a lack of clarity about my life purpose. A sense of purpose or fulfillment is something that I believe all of us are striving towards but we don't always know how to get there. I've come to believe that each of us have gifts that make the world a better place. 

Through my coaching practice I provide a means for people to connect with their own gifts. I am constantly amazed by my clients, their strength and their desire to become better versions of themselves. It has been fulfilling to work with a variety of clients as they move towards reaching their goals, be it finding a new job, eating healthier, developing an exercise habit, reconnecting with what's important to them, or growing their business.

My passions include leadership, personal development, physical activity, wellness, connecting with people, and supporting local businesses.

My soul gets revived in our gorgeous Rocky Mountains and I love spending time with friends hiking, skiing, snowshoeing, running and cycling. I have recently taken up mountain biking, and am an active member at MOST Physical Preparation, where I enjoy an awesome community of like-minded people. I enjoy travelling, camping, reading, cooking, and spending time with friends. I have a dream to own a cottage retreat in the mountains.


  • Certified Professional Coach, International Coach Academy, 2016

  • MBA, University of Calgary, 2002

  • Bachelor of Commerce, University of Calgary, 1995


  • Collaborative Leadership

  • Strategic Planning

  • Coaching, Mentoring and Training

  • Marketing Campaigns, Branding and Communications